Measuring, personalisation & privacyAccessibilityData, AI & MLVR, AR, MR


October 01, 2018 - September 30, 2020

New storytelling formats for media consumption in a smart city.

Partners: Nokia Bell Labs, Digitopia, Sentiance, imec IDLab, imec SMIT, Katholieke Universiteit Leuven (KUL) RxD, imec City of Things ,

What if a city itself could tell stories? With the Essence innovation project, we are looking to integrate stories both on your smartphone as well as in the physical environment of a city, using interactive public displays, Augmented Reality, AI driven wearables or smart lighting. To make this happen, VRT builds a toolkit that enables the editorial team to easily share stories in a smart city, stretched over time and location. The ultimate goal of the project is to involve citizens in civic challenges and by extent, those of society at large. 

The smart city playground for the experiments is situated in the “smart zone” of Sint-Andries in Antwerp. 

Essence is an imec.icon research project funded by imec and Flanders Innovation & Entrepreneurship.